M-Commerce by Will Pepper

Links

Putting M-Commerce in Context White Paper

A simple M-Commerce paper 

Next Generation Mobile White Paper

Abobe file that deals with challenges

Measure what matters

Detailed research on who would most prosper from M-Commerce

Make Way for M-Commerce

Wired.com News

Mobile Commerce.net

Main page for an alliance for M-Commerce


How Stuff Works White Pages

Simple explanations

Lack of PDA user support

Reasons why M-commerce might fail

What is happening to M-Commerce?

Debate on what is happening to the future of technology


Allnetdevices.com

A good example of the newest M-commerce devices.

 

 

 Mobile Commerce World is a key component of the global wireless internet business.  Extensive media portfolio brings together key decision-makers to create broader teams, digital relationships, showcase new applications, profile new businesses and provide key information and analysis.

Mobile Commerce World portfolio
There are many websites, along with an extensive network of Mobile Commerce World exhibitions and conferences, weekly news alerts, and internationally-respected awards, that provide an area for industry professionals to network, make deals and benchmark the performance of an industry on the move.

Several events provide sponsors and exhibitors with unique marketing and profile-building opportunities in the world’s major markets, and feature:
  • Content-rich conferences that will make you think differently.
  • Face-to-face networking opportunities with head management, not representatives.
  • Quality support from solutions providers throughout the value chain.
  • Endorsement from the associations that make a difference.

Problems with a Mobile Commerce World

One of the problems with the lack of growth in the M-Commerce sector is that only a minority of people have PDAs and most that use them only use the calendar option.  The lack of interest in PDAs among teens and youth is evident and a market that both Palm and Handspring had hoped would prosper. 

In recent surveys it shows that of 5,600 wireless phone users worldwide have shown disinterest in most M-Commerce Settings.  The percentage of people who were interested in having a Mobinet life dropped from 32% to 1% in two years.  Experts ague that there are not enough reasons for people to access the Internet from a cellphone.

Advantages with a Mobile Commerce World

Sales of Internet capable phones have risen 41% in a year.  Recent figures have shown that a mobile commerce rise could rake in as much as $26 billion by 2006. 

Several key areas of mobile payment:

  • Automated Point-of-Sale -- (vending machines, parking meters and ticket kiosks) Pepsi and Coke are testing the concept in Japan and Scandinavia. The pilot projects let people charge drinks to their phone bill.
  • Attended Point-of-Sale -- (at shops or in taxis)
  • Mobile-assisted Internet sales -- where payments by phone replace credit cards.
  • Peer-to-Peer -- where you pick up a friend's dinner tab or movie tickets and put them on your mobile phone bill. Think SMS or Napster.

While we are getting closer a one device world it will be years before we are an interconnected world that will be ready and willing to spend a large portion of time and money on an industry that is currently considered "guesswork."